Korean Wave… Again?
by Richardson ~ August 31st, 2006. Filed under: China-Korea Relations, Humor, Japan-Korea Relations, Korean Culture, Koreans in America, Taiwan, U.S.-Korea Relations. Oh, no, WaPo has caught on to the so-called Korean Wave (which is one year later than The New York Times, in turn at least a year late to the actual phenomenon). Some choice bits:
Thin and gorgeous in a slinky black dress, Mikimoto pearls and a low-slung diamond Tiffany pendant, 26-year-old Kazumi Yoshimura already has looks, cash and accessories. There’s only one more thing this single Japanese woman says she needs to find eternal bliss — a Korean man.She may just have to take a number and get in line. In recent years, the wild success of male celebrities from South Korea — sensitive men but totally ripped — has redefined what Asian women want, from Bangkok to Beijing, from Taipei to Tokyo.
Oh, rats, I am already married!
Then again, I don’t look or dress like this:
And the phenomenon is apparently sex-orientation neutral:
The lovelorn Yoshimura signed up last year with Rakuen Korea, a Japanese-Korean matchmaking service, to find her own Korean bachelor. And she is hardly alone. More than 6,400 female clients have signed up with the company, which says its popularity has skyrocketed since 2004, when “Winter Sonata” became the first of many hot Korean television dramas to hit Japan. Even in Shinjuku ni-chome, Tokyo’s biggest gay district, niche bars with names such as Seoul Man have sprouted like sprigs of ginseng in a Pusan autumn [Boldface mine].
Maybe I should be glad I am already married.
And why are Korean men in such demand, you ask?
“South Koreans are so sweet and romantic — not at all like Japanese guys, who never say ‘I love you,’ ” [Snip]A hearty diet and two years of forced military duty, industry leaders and fans insist, have also made young South Korean men among the buffest in Asia. Most important, however, has been the South Korean entertainment industry’s perfection of the strong, silent type on screen — typically rich, kind men with coincidentally striking looks and a tendency to shower women with unconditional love.
I knew Kimchi was going to play a role here somewhere. Now it would be complete if there were some stock phrase to X of Asia. Oh, wait:
Entertainment industry leaders in Seoul credit the phenomenon to good marketing coupled with an uncanny response throughout Asia to the expressive nature of the South Koreans — long dubbed the Italians of Asia.
Wait a minute. I thought Koreans were the Irishmen of Asia, on the account of their near universal alcohol addiction and predilection to fight amongst themselves? I guess they are also the Italians of Asia in that they live to eat, not eat to live (and love garlic).
“Maybe I’m living in a fantasy world,” she said, pouting her blood-red lips.
Yes.
Well, I will say this, things have certainly come a long way since the days when Korean men were stereotypically described as drunken overbearing louts who beat their wives, but with less money than Japanese men… even if WaPo is two years late to the story.
And two years from now WaPo will report on the negative blowback to the Korean Wave in Japan. You read it here first, folks!




August 31st, 2006 at 6:41 pm
I read this article on msnbc.com. I caught the Korean wave long before there actually was one. My interest in Korea came from reading The Two Koreas by Don Oberdofer in Dec 99. For awhile my interest in Korea and all things Korean was on & off until accidently around in January of this year when flipping throrugh channels I came across a Korean drama with subtitles and have been riding the wave ever since. I really dont care for all these so called hot and buff Korean actors since I am not a switch hitter, but any nation that can have such good food like bibimnaengmyeon and a drink like soju is worthy of keeping my attention.
August 31st, 2006 at 6:44 pm
I wonder if this Korean wave will subdue the levees around Pyongyang.
August 31st, 2006 at 7:27 pm
Whatever. I’ve been in Korea for 3 years now and the dramas are just that, dramas.
September 1st, 2006 at 11:03 am
Funny. The accompanying photo to this story only showed a crowd of 50-something Japanese hausfraus.
September 1st, 2006 at 7:09 pm
Korean men are still the belligerent, immature, drunks they’ve always been…they’re just wearing more lipstick than the Korean women now…
September 2nd, 2006 at 10:23 am
The accompanying photo to this story only showed a crowd of 50-something Japanese hausfraus
You beat me to that comment, pelagius. I happened to be arriving at Narita the same time as Bae Yong-joon’s big promotional visit last year. The huge crowd of screaming women were mostly Japanese ajummahs.
There are plenty of sexy Asian male stars with nice physical features, but there’s something about the way they dress. The costumes Andy Lau wore in his big concert last year looked like they were bought at Liberace’s estate sale.
September 5th, 2006 at 7:51 am
That’s a bit over-the-top, no?